6 Benefits of Broiler Chicken Farming and Its Downsides
See the benefits of broiler farming, from steady demand and cheap coops to flexible capital, plus the downsides beginners face, such as heavy competition.
As the name suggests, a broiler is raised to be slaughtered for its meat. This kind of chicken is high in nutrients and tastes delicious when cooked. Broilers are now widely raised as a business, so it is no surprise that so many people have gone into it. Experienced farmers earn tempting income at certain times of the year, and they reap their success when harvest time arrives. Here are some of the benefits broiler farmers can enjoy:
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Liked by Many People
The first benefit of raising broilers is that people of all ages like chicken. Its savory, appetizing taste appeals to everyone from children and teenagers to adults and older people, and all of them enjoy dishes made from chicken.
Needed by Many Businesses
Another benefit of raising broilers is that many businesses need them. Look around and you will see many businesses putting chicken on their menus, not only in starred restaurants but also in small eateries and with street vendors. Because so many businesses need it, the opportunity in broilers is still wide open.
Easy to Market
The broiler business is easy to market. The market opportunity is wide open and the target market is broad, so farmers can sell easily because the market is already well established. That is different from other businesses, where the target has to be planned very carefully to sell well and attract the public's interest.
Low, Flexible Capital
Another benefit for broiler farmers is flexible capital. With limited funds, a farmer can raise broilers at home scale. The capital required is also lower than for raising meat ducks. That makes raising broilers a solution for anyone looking for a business with cheap start-up capital but real potential.
Stable Demand
Like chicken eggs, demand for chicken meat is stable and rises at certain times. When demand rises, the price of chicken rises too, so farmers can earn a sizable profit. Demand for chicken multiplies in the run-up to Eid al-Fitr and Eid al-Adha. Many people choose chicken at Eid al-Adha because they are tired of beef and goat.
Cheaper Coop Costs
The next benefit of raising broilers is that building a coop costs less than for ducks. Building a duck coop can take tens of millions of rupiah, while a chicken coop costs only a few million. Chickens can also be raised without a coop, which keeps construction costs down.
Downsides
The downsides and benefits of the broiler business are like two sides of a coin: where there is gain, there is loss. The downside of the broiler business is heavy competition, so beginners need a good marketing strategy to compete with established professionals. Another risk is that broilers are prone to dying, especially when the climate and weather are unpredictable. Wrong knowledge and technique can also kill many broilers, which is where a farmer's losses begin.
Read also: Chicken Carcass Parts and Non-Carcass Parts
Those are the benefits and downsides of raising broilers that you should know. Hope this information is useful.
